![]() ![]() The editor comes in the form of blocks that you can drag and drop where you want (we’ll come back to this later in the article). Email marketingĪlthough Sendiblue has developed a lot in terms of functionality over the past few years, its core offering remains email marketing.Ĭreating and setting up a campaign is easy, directly from the Campaigns tab in the main menu.Īfter setting up the campaign, the creation of the visual can begin. ![]() However, these can easily be met with complementary tools. ![]() The desire to remain generalist and affordable makes it a somewhat lightweight tool for the more advanced requirements. Overall, the functional depth is impressive ( emailing, B2B CRM, marketing automation…) but Sendinblue is not really a complete B2B marketing automation solution. #1 Functional scope of Brevo’s marketing suite For what it’s worth, it helps users focus on what matters: better contact information and better segments instead of more email pressure. In the vast majority of cases, Sendinblue will end up being a lot cheaper than its alternatives – but if you have really high email pressure (daily emails to your whole list for example), it might not be. One of the biggest differences is that Sendinblue charges “per e-mail sent” and not based on the number of contacts. Sendinblue’s price/performance ratio is excellent. ![]()
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